Design, Products & Services
Making of the Nokia N97 video (with “blood, sweat and tears”)
By Mike on 07 May 2009
GLOBAL – The story behind the making of the Nokia N97 is a fascinating one that gives a real insight of what goes into to forging a flagship device from scratch (the topic of what makes a flagship device has been sizzling on Conversations recently). So this morning we were excited to get our hands on a rare video exploring the making of the Nokia N97, and as one of the creators puts it, the “blood, sweat and tears” that have gone into bringing this new device to life.
Click to watch the full-length video on the making of the Nokia N97.
There’s no disguising the fact that this video has had the Hollywood polish applied to it – idyllic sweeping landscapes, smart camera effects and a do-or-die sort of soundtrack – but I must say it certainly pushes all the right buttons as it tells the grassroots story behind Nokia’s hottest upcoming handset. If you’re already fired up about the N97 this is a guaranteed goosebump giver.
The team behind the creation of the Nokia N97 is a global one with a shared vision that’s highlighted in this video. The project is based in Tokyo, with the industrial designer in Finland, the mechanics team in Tokyo, and software teams around the globe, straddling Boston, Dallas, India, China, Singapore. Many of the key players at Nokia behind the product step in front of the lens in this rare video to tell their piece of the story puzzle that fits together to make the N97, including Tomi Kuparinen, Product Program Manager and designer Shunjiro Eguchi.
Watch the making of the Nokia N97 video here >>
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May 8th, 2009 at 2:29 am
Beautiful!
mp/m
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May 8th, 2009 at 7:31 am
Piece of art. Bravo for the advertising agency who made it.
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May 8th, 2009 at 8:27 am
nice vid, but not an iphone killer, as I hoped it would be. the interface is to slow and sluggish. and what about my 1 year old n95 8gb? much of the advertised specs. is already in the n95 8gb. apple promises that os 3.0, will run on a 3 year old iphone. so i only have to install a new os version and my 3 year old iphone 1st gen. is nearly up to date. how about thinking thinks over nokia?
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NH Reply:
May 8th, 2009 at 4:41 pm
@kkthxbyebye, Yeah, just to bad that the camera, memory, etc… won’t get updated on your iPhone 1st gen…
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anand Reply:
May 8th, 2009 at 6:22 pm
so dear, what u got after updating ur i-phone…
is it become like nokia?? now can u play games, bluetooth?? what bout v.recording?? etc.
remember dude no phone can compete “NOKIA”. ITS JUST AMAZING…
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kkthxbyebye Reply:
May 11th, 2009 at 9:28 am
@anand, You must be kidding???????????? Can I play games? ROFL, ever heard of the AppStore? For starters, go to http://www.toucharcade.com. and then go to http://www.apple.com and get informed bout OS 3.0, which includes, v.recording,digital compass, extended bluetooth and much more.
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May 8th, 2009 at 10:04 am
One word……Fantastic!!
Brilliant video editing and a great story!
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May 8th, 2009 at 1:50 pm
I will go for n97 if I had “extra money” but im a great phone enthusiast. Looking through the phone only the qwerty keyboard and tilt design makes it wonder ( plus the white and pink variants).
Hardware spec is a downgrade comparing on n95 as it was released last 3 years. This is 2009 not 2007. ^_^
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May 8th, 2009 at 6:07 pm
m still using my nokia 7710, n was waiting for this masterpiece to overcome the drawbacks of 7710 n i guess what nokia team thought for… juz m waiting to c it in the market. or any chance to buy directly from nokia industry? oh m excited… come-on..
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May 9th, 2009 at 11:08 pm
salut ca va bein
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May 12th, 2009 at 12:39 am
I like the N97 so much already that I´ve created a webpage dedicated to it: http://www.n97fans.com and http://www.n97fansclub.com
Hope I can add more content soon
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May 12th, 2009 at 10:32 pm
Black … & White
Touch screen …
IPHONE ….. very good Copy Nokia…
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May 19th, 2009 at 12:09 pm
Why there is no xenon flash in N97? Mine is currently N82, I do not think I need to change to any phone that does not have xenon flash… Even if it is the so called “mighty N97″..
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July 10th, 2009 at 8:39 pm
That’s pretty cool, props to the agency.
*Wishes contract was up*
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September 24th, 2009 at 3:18 pm
I’d really like to know what’s the violin music called at the beginning of the vid. Awesome phone btw!
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