Ideas & Opinions, Sustainability
Let the children sing – video
By JBC on 22 June 2009
SENGAL – Nokia teamed up with children’s rights awareness raising organisation Plan to help boost an innovative music project called Tundu Joor. The objective is to bring poor children together with well known artists to create music. Behind the music is a key message, to promote child rights. 27 Senegalese artistes have taken part following a regional call out to kids who were interested in the project. Those involved created the album Tundu Joor after taking part in a series of workshops focused on music and getting involved.
With the album complete, the group toured Senegal and performed live concerts, helping to get the message of child rights out there beyond those who were already involved. Plenty of challenges were faced along the way, particularly when many of the kids couldn’t actually read or write, and some couldn’t speak the national language. The group overcame those though and now those talented enough to make it through the audition process, not only helped to spread an important message, but also got the chance to help them out of the situation they were in.
If you haven’t already, take a few minutes to watch the video. It’s in equal measure heart warming and distressing.
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Tags | Nokia, Tundo Joor
June 22nd, 2009 at 4:09 pm
cool vibe c”, and cool program! nokia touching lives thru music…
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July 28th, 2009 at 8:40 am
Hi, My name is Ichiro, UNESCO staff in Pakistan.
Let me inform you how Nokia phones are helping adolescent girls here. In Pakistan, there are 60 million people who are not literate. Majority is women.
We are using Nokia Phones to promote literacy for adolescent girls and women in rural areas in Pakistan.
The idea is so simple. We send SMS messages in the national language to learners three times a day. They read, reply and practice hand writing on their notebook.
A few weeks ago, I visited literacy centers to meet learners. They enjoy learning a lot through Nokia phones. Due to the budget limitation, we use not high-spec model of the phone at this moment. However, when smart phones become less expensive, learners will get those and enjoy learning more using SMS, free email accounts like gmail, hotmail, yahoo etc and internet.
Yes, Nokia is CONNECTING PEOPLE. Well in our programme, Yes Nokia is empowering people.
This initiative was reported to this site. Please take a look.
http://www.smartmobs.com/2009/07/25/mobile-based-post-literacy-programme-unesco/
all the best,
Ichiro
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November 6th, 2009 at 10:44 am
Hi, thanks for uploading my message on literacy through mobile phones. We decided to expand the project and I wonder if Nokia wants to take a part of it. If you are interested, please send me an email.
Thank you
Ichiro Miyazawa
UNESCO Islamabad
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