Expanding the bubble of presence
GLOBAL – I’ve been following Lance Armstrong on Twitter for a while now and it’s really making me think about how all this stuff is changing the way we interact. I was excited at first, sure. I was listening in, back in the day, when Lance announced he had cancer in a global press call (in a previous life I worked on Cycling Weekly magazine). Ever since I’ve been pretty obsessed, particularly with his spectacular recovery and subsequent success. But Lance has once again stepped beyond everyone else in his latest endeavor. His adoption of Twitter.















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