INTERNATIONAL – This week’s most exciting development has been the launch of we:offset, a smart eco-savvy mobile app that calculates your CO2 emissions when traveling, enabling you to offset them on the move.
Read on for the highlights…
INTERNATIONAL – Yesterday I was keen to shine the spotlight on Nokia’s new location-based CO2 offsetting software. Simply called we:offset its the first mobile app to calculate your carbon footprint when you travel by aeroplane, and even do it automatically using location-based info. So I thought I’d shoot a short video of it in action. Watch it here…
INTERNATIONAL – Earlier I waxed lyrical about the new we:offset application from Nokia. So I thought I’d follow up with a post on the reaction, purely because It’s hugely encouraging to see such an environmentally ethical backbone propping up the online technology space, with many sites passionately opening the conversation about Nokia’s newly launched CO2 offsetting software.
INTERNATIONAL – I’m really fired up about Nokia’s latest app for a couple of reasons. Dubbed we:offset this is the first slice of software available to calculate your CO2 emissions when you fly, equipping you with the option to physically offset via online payments through your handset, funding initiatives combating the production of equivalent emissions being released elsewhere on our planet.
ESPOO, Finland – When bad things pop up, best deal with all of them at once and be rid of them. In my usual scan of stories out there, there are a few that give me the shivers, or shame me, or baffle me, or just plain gross me out.
Does that get your interest? Then read on. But don’t say I didn’t warn you!
INTERNATIONAL – Last week we hit you with stacks of news on Nokia’s new recycling initiatives, following its global survey that highlighted that only 3% of us recycle our old mobiles. It’s been great to see many of you posting insightful, positive and passionate comments on the subject. Another exciting aspect is Nokia is really practicing what it preaches, pushing the mobile recycling agenda internally.
INTERNATIONAL – The past 24 hours have been awash with online news, chatter and general global reaction to Nokia’s new recycling survey. The shock figures have certainly begun to raise awareness, but now its time to turn up the heat and for us to collectively attempt to influence the way we behave with our redundant technology, regardless of if you’re using Nokia’s We Recycle service or any other local phone recycling program.
Get the full lowdown on all the top stories, right here…
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