Poll: What impressed you most about Nokia in 2015?

GLOBAL – The Way We Live Next 3.0 event held last week at Nokia HQ in Espoo, Finland, gave us some insight into the future as Nokia sees it. From the Nokia devices that will bring the cloud to life, what the future holds for Symbian, Nokia’s efforts to drive open innovation around the world, and the opportunities for the future identified by trend research, we weren’t short on stuff to talk, or write about. One thing jumped out though, both at the time and since we come back. The 2015 video has definitely been the star of the show, clocking up over 140,000 views since we revealed it last week.

GLOBAL – Get a picture of what life will be like five years from now with this look into the future video. Based on Nokia’s research and development, the video paints a picture of life in 2015. We mentioned in our earlier post some of the things you might expect to see when we expect the processing power of mobile devices to increase dramatically and always on super-fast internet access to make creating and sharing so much quicker and easier. Video after the jump.
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The opportunities for the future

ESPOO, Finland – Trend research plays a key role in understanding what’s going to happen in the future. Creating an understanding of how people’s needs are changing and evolving helps create a clearer idea of where the opportunity for next generation products and services. Oskar Korkman is head of opportunity identification in consumer insights at Nokia and today he shared some of his thoughts for how we’re going to evolve. For Oskar, it’s all about relationships, with everything from strangers to plants firmly in his sights.
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Nokia – life in 2015

ESPOO, Finland – Smart ecosystems sits at the centre of our mobile life five years from now. That’s what Nokia’s head of corporate strategy Heikki Norta outlined this morning when he talked about what life will be like in 2015. During a short video, we saw how a combination of devices and services worked together to de-clutter life. This comes from a background that’s seeing the relationship between consumers and brands evolve from a monologue right now through a conversation and into a continuos relationship. The idea is simply to help users manage their lives better and enable them to create, share and get the most out of life.
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Nokia and open innovation

ESPOO, Finland – Henri Tirri heads up a global team of over 500 researchers at Nokia Research Centre and together they’re responsible for driving long term innovation at Nokia. Over the last three years though, the team have been building a network of labs around the world to create an Open Innovation network. Like the rest of the company, research and the resulting innovations are taking a more open approach, where expertise and specialities outside the company can be tapped into to speed up progress.
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Nokia N900 and Maemo

ESPOO, Finland – Maemo might seem like a new branch for Nokia, but it’s easy to forget it’s actually a project the company has been involved in for the last four years. Peter Schneider, head of technology marketing for Maemo devices at Nokia, underlined the point (several times) when he talked us through the latest happenings on Maemo this morning. Much of Peter’s talk was on the open source nature at the core of project and how the community of developers offers rapid and powerful solutions to common problems.
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Symbian Foundation – the future of mobile

ESPOO, Finland – Things are moving on apace at The Symbian Foundation, as Shaun Puckrin, head of developer services at the Foundation told us this morning. The first handsets running S^2 should be appearing in the first half of 2010, but it’ll be the second half when we’ll see a big leap through the release of the first S^3 based devices. Right now there are 466 features being developed for S^3 and S^4 and we’ve had a little insight into what kind of things we can expect to see.
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It’s not all in the cloud

ESPOO, Finland – You’d have to be hiding under a very large rock not to have heard about something “the cloud” recently. But it isn’t all about the cloud. Mary McDowell has kicked things off today by shining a light on how devices play an important part of bringing the cloud to life, and that not everything has to live in the cloud. Peer to peer activity is important too, specially when it comes to things like Nokia money, which will enable those without a bank account to send money to each other. Context is also important, getting information based on where you are, which helps filter through the myriad information we can be bombarded with.
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